Morningmate

The #1 process management software in South Korea.
 

A centralized platform for organizing, delegating, and collaborating on projects of any scale. While initially targeting European markets in 2022, I spearheaded the strategic adaptation for Latin American expansion.

My Role:

Digital Marketing & Growth

• Paid campaign management: Creation, optimization, and analysis of Meta/Google Ads (English/Spanish)

• Organic social media strategy: Content and engagement for global audiences

• Web design/development: Led end-to-end website creation (UX/UI, landing pages, newsletters)

Global Communication & Branding

• Cross-departmental coordination: Messaging alignment for international markets

• Event/sponsorship development: Logistics, merchandising, and promotional materials

• Comprehensive graphic design: Presentations, print assets, and digital branding